Thursday, 14 November 2013


With the long-awaited world premiere just over two
weeks away and World AIDs Day 2013 (1 December)
fast approaching, MTV Base and the MTV Staying Alive
team are putting the final touches to the third series of
Shuga, the award winning drama about love, life and
relationships among urban African youth.
Director Biyi Bandele, and cast members from Nigeria
and around the world are expected at the glittering red
carpet premiere of Shuga Series 3, to be held at the
Silverbird Galleria in Lagos on 26 November. The
Nigerian music and entertainment community will also be
out in force at the event, thanks to the participation of
Nigerian musicians such as Tiwa Savage, Ice Prince,
Chidinma, Sound Sultan, Iyanya and Kcee, who are
among the many contemporary artists to be involved in
the series, either in the title track, soundtrack or in cameo
roles. Set against the clubs, bars and student hangouts
of Lagos, Shuga relates a bitter-sweet tale of love,
betrayal, relationships and miscommunication among the
youth of contemporary Lagos.
Along the way we follow the interlinking stories of DJ
wannabe Foye, her music promoter boyfriend Ekene,
their old friend Femi (Emmanuel Ikubese reprising his
role from Shuga: Love, Sex, Money), club owner Sade
and her rebellious son Weki, mercenary student Sophie
and her precocious young sister, Princess, medical
student David and his room-mate Tobi, young marrieds
Nii and Malaika, and ruthless businessman Solomon and
his sleazy associate, Osaro, as they navigate the alluring
yet hazard-strewn landscape of love, passion, sex,
temptation, relationships, growing up, and learning to be
a responsible adult in contemporary Africa.
Written by Kemi Adesoye, Tunde Aladese, Omotunde
Akiode, Ayoade Adeyanju, Victor Sanchez and Biyi
Bandele, and directed by Biyi Bandele, and features
stars Maria Okanrende, Tiwa Savage, Okezie Morro,
Chris Attoh, Ikubese Emmanuel Ifeanyi, Nick Mutuma,
Dorcas Shola Fapson, Leonora Okine as well as a host
of other stars. Ice Prince, Iyanya and MTV VJ Ehis
Okoeguale make cameo appearances in the series. The
title track for the series, "Sweet Like Shuga" was written
and produced by Del B in collaboration with Nigerian
artists Flavour, Sound Sultan, Chidinma, Kcee and South
African kwaito star Professor.
The music video for "Sweet Like Shuga" was directed by
Clarence Peters and will be released in a few weeks.
Shuga will kick off with a double-episode on MTV Base
(DStv Channel 322) on Sunday 1 December 2013 (World
AIDS Day) 9PM; double episodes will air every following
Sunday. Shuga will subsequently air on MTV (DStv
channel 130) and multiple TV and digital platforms
around the world.

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